To find your true calling and to enjoy it with passion and vigor requires first of all being someone. What does it mean to “be” someone? It means conscious awareness of the kind of person you are, who you want to be, and being sensitive to how others perceive you. Once you have confidence in the roots of your deep character, you have to be able to “do” something; do it well, with thoughtfulness and integrity. This doing of something is always in the service of a goal, a goal that is constructive and helps others. For that you need authority, legitimate authority. There is only one source that makes authority legitimate…..


  • How to strengthen the roots of your character
  • What it means to be competent
  • Finding and developing the true source of authority


Annabel Beerel, President & CEO of NEWLI

Dr. Annabel Beerel is an organizational consultant with expertise in Leadership and Change Management and is also a highly experienced executive coach. She is the founder and President & CEO of the New England Women’s Leadership Institute, an organization that helps women advance in their careers and advises on organizational leadership capacity building. The flagship event of the Institute is the New England Women’s Leadership Summit, a major leadership and professional skills development event for professional women across New England.

Annabel holds a Ph.D in Comparative Religion and Ethics from Boston University. She holds a Masters Degree in Theology from the Weston Jesuit School of Theology in Cambridge, Massachusetts, and has pursued Advanced Leadership Training at the J.F. Kennedy School of Management at Harvard University. Annabel holds an MBA with a focus on Corporate Finance and Strategic Management. She is also a qualified accountant.

Annabel was born in Johannesburg, South Africa. Since then she has travelled extensively and has worked and taught in several countries around the world.

Annabel travels and presents at numerous conferences. She is also the prolific author of articles and books. Her most recently published book is entitled Business Ethics: A Manager’s Guide to Corporate Citizenship.

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